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Logofolio

From Concept to Icon
Designing visual foundations for products.

Over the years, I’ve designed 20+ logos for a diverse range of clients, from tech startups and blockchain platforms to lifestyle brands like water purifiers, cafés, and bistros. Each mark is built to communicate core values, resonate with its audience, and stand the test of time.

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CAFECA

CAFECA is a bold blockchain startup driven by a young, dynamic team. The logo blends CFC with a "chain" for a sleek blockchain vibe, using purple for creativity and youth, and blue for tech and trust. It’s modern, fresh, and full of energy—just like us!

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TideBit

TideBit is a virtual currency trading platform, and the logo combines T and B into a 3D cube, symbolizing blockchain transactions. The bright blue-to-green gradient adds a fresh, technology vibe, reflecting modern, youthful energy and cutting-edge innovation.

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iSunCloud

For the iSunCloud redesign, I kept the core vibe with three satellites flying across the "cloud" but gave it a fresh, modern upgrade. The old high-saturation colors? Gone. Now it’s all about a warm, sunny, and youthful feel that’s brighter, cooler, and totally in sync with today’s energy.

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BAIFA

BAIFA is a blockchain search engine made to track transactions and support law enforcement in tackling blockchain crimes. The logo features the Eye of Horus, symbolizing fairness and sharp oversight. With a purple-to-blue color palette, it radiates a futuristic and tech-savvy vibe while keeping things sleek and fresh, perfect for a next-gen tool.

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Walrus Water

Walrus Water is a family-run business specializing in water filters, now gearing up to pass the torch to the next generation. They asked me to redesign their logo, so I kept the original elements but added a playful walrus to make it young, cute, and simple. Along with the classic blue for water, I added a touch of green to symbolize purity and nature. The result? A fresh, fun, and modern logo that flows perfectly with their new chapter.

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Potex

A crypto crowdfunding platform bridging investors and startups. The logo uses a single continuous line to form a dynamic "P," symbolizing an unbroken connection to the future. Its infinity-like curves represent stability and limitless potential.

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BOLT

BOLT is a blockchain platform for secure evidence storage. The logo is based on the letter "B," which it blends with chain-like elements. Green, cyan, and blue symbolize freshness, technology, the future, and trust.

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7 oz. Cafe

Run by a romantic soul, 7 oz cafe serves as a sanctuary for travelers. The logo incorporates the number "7" into a coffee cup featuring a comma-shaped handle. This symbolizes a deliberate pause, inviting guests to take a moment, relax, and rest.

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Jodie Wu @ 2025. All rights reserved.

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